Scottsdale Ed-Tech Startup Partners With Large Learning Management System To Reach Millions Of Students

(Source: PhoenixBusinessJournal) By Hayley Ringle

A Scottsdale-based startup has partnered with a public ed-tech company to bring its social learning platform into a system used by million of students worldwide.

Notebowl, the Valley firm started in 2014 that developed a system to simplify classroom management and communication between students and instructors, is partnering with Salt Lake City-based Instructure Inc. (NYSE: INST), developer of the Canvas learning management system in use at more than 2,000 universities, school districts and institutions across the world.

“(Notebowl is) now available for millions of students in the Canvas community and (it) adds social engagement functionality that has never been inside any existing learning management system before,” Chaifetz said.

The integration allows Canvas users to access Notebowl any time using the Notebowl button. It also includes social features for discussion boards, classrooms and communities.

“Just like Apple did with its iPhone app store, we believe the LMS is similar as a technology,” Chaifetz said. “You can access platforms like Facebook, Snapchat and Twitter from your phone. It should be just as easy to access any app including Notebowl from any LMS.”

The partnership provides several options, including social news feeds, discussion boards, notifications, communities, real-time syncing and single sign-ons.

“Notebowl’s social learning approach to collaboration in classrooms and communities is a valuable addition to the Canvas experience,” said Melissa Loble, vice president of platform and partnerships at Instructure. “The platform’s ability to foster teacher-to-student and student-to-student engagement can enhance student retention and overall success. Now teachers, students and administrators alike can use Notebowl’s best tools directly inside of Canvas.”

Notebowl has 15 employees at its SkySong office and plans to hire at least three more in growth, support and development, Chaifetz said